Avid Bicyclist Tours, Italy by Bike Brochure
To create a multi-page brochure that communicates a large amount of complex information clearly; in this case the various tour package options offered by the client.
I geared my design to specifically target the Northwest's community of urban cyclists and young bike enthusiasts. Through the use of bold type treatments and imagery that reflects and appeals to this audience, this solution successfully expands the client's services to a new audience.
I was the sole designer on this project responsible for the concept, design page layouts, photography selection and print-production.